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Duration: 1 day
Helsinki, Finland
Messukeskus Helsinki, Helsinki Expo and Convention Centre
644 Participants

Matka 2024 Workshop Day

Matka 2023 Workshop Day in 30 seconds.

Matka 2024 Workshop Day is the largest travel trade event in the Northern Europe. You meet potential business partners in pre-scheduled 15 minutes meetings. In Meet Finland Finnish service providers meet international tour operators and in Global Workshop international suppliers meet buyers from Finland and Northern Europe, as well as from all over the world. All participants are subject to pre-registration and validation.

If you arrive from outside the Schengen area, please note that it can take up to 8 weeks to get a visa. We recommend to register early enough, and reserve 8 weeks for visa process to avoid cancellations because of not getting a visa on time.

How to participate?

In Matka 2024 Workshop Day you have the opportunity to introduce your company in 15 minutes one-on-one meetings. Meetings can be requested both ways: suppliers from buyers, media, or event partners, and vice versa. It's in the power of the person to whom meeting is suggested, to accept or decline a request.

How much does it cost?

Meet Finland – Finnish suppliers
SOLD OUT! Welcome to join in 2025!

Global Workshop – International suppliers
As of 1 October 2023: 1,560 euro + VAT
Sales is closed. Welcome to join in 2025!

Participation includes:
Table for max. 2 sales delegates from the same company
One company profile and two person profiles
Two calendars; can be combined if needed.
Use of online matchmaking tool to pre-schedule meetings
Contact info of Buyers, Media and Event Partners.

If a table is shared between two separate companies, an extra fee of 500 euro + VAT applies. Invoicing from one company only.


Figures of Matka 2023 Workshop Day

600 attendees, 34 countries, 3676 meeting requests accepted. 

To exhibit in Matka 2024 and order participation in Matka 2024 Workshop Day

Supplier participation is subject to confirmed exhibitor status in Matka 2024 and completed order of Matka 2024 Workshop Day participation.

Please contact:
Sales Manager Rea Sandström/Finnish suppliers, email: rea.sandstrom@messukeskus.com    or

Sales Manager Anna Molander-Bry/International suppliers, email: anna.molander-bry@messukeskus.com

Matka web page for trade professionals: Matka for Trade Visitors

Participating as a Buyer - company representatives only

Buyer participation is for tour operators, travel agents, OTAs, distribution channels and MICE operators which are looking for new products and destinations, and are involved in initiating or authorizing purchasing decisions on travel-related products and services, and are potential business partners to participating suppliers. They can register as Buyers free of charge. Travel costs and stay in Helsinki are on participant's own expense, unless participating a hosted buyer programme which is managed by Visit Finland and Finnair, and is 'by invitation only'.

All registrations are subject to validation. As soon as a profile is validated, you will receive a 'Profile validated' email. Several buyers can be under the same company profile, and you can add a colleague or colleagues when your profile is validated. Last day to enter profiles: 12 January 2024, if not fully-booked earlier. However, meeting calendars have been opened on Tuesday, 5 December. With your Matka 2024 Workshop Day Buyer badge you have also access to Matka 2024 fair on all days 18-21 January.

Please note, that because of Russia's invasion of Ukraine, we do not accept participants from Russia in Matka Travel Fair or Matka Workshop Day for the time being.

Event Partners

In cooperation with:


Messukeskus Helsinki, Helsinki Expo and Convention Centre

Messuaukio 1

00520 Helsinki